What is GEO and Why Your Business Needs to Show Up When AI Gets Asked Who to Call
Something new is happening in local search and most business owners have no idea it’s affecting them. Your potential customers are opening ChatGPT, Perplexity, and Google’s AI and asking questions like: “Who’s the best restoration company in Nashville?” “What’s a good HVAC contractor near me?” “Which med spa in Austin has the best reviews?” And […]
Why Ranking #1 on Google Maps in One Spot Isn’t Enough Anymore
Most local business owners think they’re doing fine on Google Maps. They searched for their business, saw it show up near the top, and moved on. Job done. Visibility sorted. Here’s the problem with that: you searched from your office. Or your house. Which means you saw your ranking from one location — probably pretty […]
MAP, GEO, AIO — The Three Places Your Customers Look Before They Call Anyone
Your customers don’t find you the way they used to. Ten years ago they asked a neighbor. Five years ago they Googled you. Today they’re doing three things before they call anyone — and most local businesses are invisible in at least two of them. Here’s what those three things are and why they matter […]
What Google Maps’ Biggest Update in a Decade Means for Local Businesses
Google just changed the rules again. This week the company rolled out what it’s calling its biggest Maps update in over a decade — and if you run a local business, this one actually matters. Here’s what changed: Google has embedded AI directly into Maps. Your customers used to search Google, find a result, then […]
